Compare Real Estate Brokerage Models
Todd Hower Realty vs traditional real estate brokers in Austin
If you’re comparing real estate brokers in Austin, one of the most important questions isn’t what they charge. It’s how they think about seller representation.
Todd Hower Realty was built on the belief that the value of seller representation should be determined by the quality of the representation you receive—not the price of your home. That belief led to a full-service flat fee model that delivers experienced guidance, disciplined negotiation, and professional representation from listing through closing.
Category |
Todd Hower Realty |
Traditional broker |
|---|---|---|
|
Core Belief |
Representation should be valued by the quality of the service provided |
Representation is traditionally compensated as a percentage of the home’s price |
|
Listing-side fee |
Flat fee |
Percentage-based commission |
|
How cost is determined |
Fixed before listing |
Calculated from the final sales price |
|
Fee Relationship |
Independent of the home’s value |
Increases as the home’s value increases |
|
When fee is paid |
Flat fee paid at closing |
Commission paid at closing |
The THR fee structure
Our pricing reflects the same philosophy that guides our representation: clear, straightforward, and established before your home is listed.
Flat Listing Fee: $9,000, paid at closing regardless of your home’s final sales price.
Listing Launch Fee: $750, paid upfront and used for listing preparation, MLS setup, compliance, and coordination of professional marketing assets.
Service: Full-service seller representation, including pricing strategy, preparation, negotiation, communication, marketing coordination, and transaction management from listing through closing.
What you should expect either way
Every seller should expect experienced representation, sound pricing advice, professional marketing, responsive communication, and skilled negotiation.
The question isn’t whether those services matter. It’s whether the value of those services should be tied to the sales price of your home.